Rooted in creativity, driven by strategy.
At Samara BrandWorks, we believe that powerful visuals and messaging begin with bold, imaginative ideas, but they only succeed when backed by thoughtful planning and purpose. Our work is grounded in creativity that captures attention and strategy that drives results, ensuring every brand we build is both visually compelling and strategically sound.
Meet Our Team
Samantha Johnson
Samantha is a graduate of Mercer University, where she studied both Mathematics and Graphic Design, a unique combination that allows her to blend creativity with analytical precision. Her background provides her with a deep understanding of complex data and visual storytelling, making her an expert at transforming ideas into impactful design.
With years of experience across diverse creative projects, Samantha co-founded Samara BrandWorks to help brands communicate beautifully and effectively through strategic design.
Inara Khoja
Inara earned her degree in Marketing from Georgia State University and brings a deep passion for consumer insights and data-driven storytelling. During college, she gained hands-on experience hosting focus groups and conducting user testing for tech-based products—working on research initiatives for major companies such as Google and Meta. Her background in both qualitative and quantitative research enables her to uncover what truly drives customer behavior.
As co-founder of Samara BrandWorks, Inara leads strategic market research efforts that guide brand positioning, messaging, and long-term growth.